Gold Rush was founded out of Southampton, NY by myself, Stephanie A. Growing up in the "Hamptons" was the beginning of my love for jewelry. I was surrounded in a glamourous life-style and saw some of the most beatuful gold jewelry in the world. The problem was-I could not afford it. Out of this, Gold Rush was created. There should be no limits on great looking jewelry that doesn't look "costumey." Through Gold Rush, woman can put on these great styles and feel like a million bucks-just like the real million bucks other people are wearing. I hope you enjoy and love your jewelry as much as I love mine!